bobBob Baker – President

Bob is jointly responsible for all aspects of the firm’s strategy, team and operations. Over 30 years of professional sales and marketing experience calling on buyers at the headquarters level. He has successfully managed sales programs for a variety of national and major accounts in all classes of trade. His experience includes organizing and training Rep/Broker/Distributor sales forces, along with developing programs and promotions for National, Regional, Specialty and Key Accounts. Bob also has experience in conducting business with a variety of distribution channels; budgeting, trade spending, forecasting, trade marketing, advertising, prospecting for new accounts, along with analyzing syndicated marketing and industry reports. He has been involved in various industry and account specific expositions and trade shows throughout his career. In addition, working with corporate CEOs on investment idea generation, strategic due diligence and portfolio company improvement.

Here are some highlights of my experience:
• 35 years sales/marketing experience.• CEO/President of 3 companies.
• Library Interface Systems,Inc- acquired by Baker & Taylor Company.
• Pioneer in Library Automation of Card catalogs to Marc Records.( over 2 million shelf list cards converted to LC Marc Records )
• Sales/ Marketing Consultant to over 10 Library Vendor companies for 20 years.( including Baker & Taylor, CLSI, General Research Corp. Innovar,Information Dynamics and Information Design).
• #1 sales representative for 4  companies for over 10 years.
• Former Apple Software Developer
• Award Winning Geodesic Dome Designer/Builder.
• Elected to Who’s Who in America.